Built for movement and recovery.

Today’s Feature Friday is all about clarity, confidence, and a whole lot of support—literally.

We teamed up with United Sports Brands to create a full lineup of product demo and how-to videos for their McDavid braces, now launching in Scheels sporting goods stores. These videos were designed to do two things really well: educate customers and help products sell themselves.

Each video walks through real use cases, key features, and how each brace actually works—no fluff, no guesswork. Whether someone’s dealing with a sore knee, a rolled ankle, or just wants the right level of support, these videos help shoppers quickly understand what they’re looking at and how it fits into their routine.

The fun part? We produced eight videos in one single day in our studio. Tight timeline. Clean setups. Repeatable system. The result is a video library that Scheels staff can rely on and customers can trust.

The launch is happening today, and we’re pumped to see how these videos support in-store education and drive product confidence right at the point of sale.

Go check out the McDavid videos and see how product demos can do the heavy lifting.

Watch the full feature on the Sparkhouse site.